Broken Pencils

Broken Pencils

AI transformation, product leadership, and the messy reality of
getting teams to work differently.

From Michael Hirsch — 20+ years of product leadership, now helping
product leaders build coordinated AI capability across their teams.

Articles

Your AI Adoption Is Working. That's Not Enough.

Mar 23, 2026

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7 min read

Your AI Adoption Is Working. That's Not Enough.

Michael Hirsch
Michael Hirsch
The Unlock Isn't a Better Prompt

Mar 9, 2026

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7 min read

The Unlock Isn't a Better Prompt

How your setup matters more than your skills

Michael Hirsch
Michael Hirsch
The Board Game Problem

Feb 23, 2026

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8 min read

The Board Game Problem

Why showing people what AI can do doesn't make them use it

Michael Hirsch
Michael Hirsch
Follow the Money, Part 2: AI Makes It Worse

Feb 9, 2026

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7 min read

Follow the Money, Part 2: AI Makes It Worse

Michael Hirsch
Michael Hirsch
Follow the Money: Budget.xls > Strategy.ppt

Jan 26, 2026

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8 min read

Follow the Money: Budget.xls > Strategy.ppt

Michael Hirsch
Michael Hirsch
The AI Leadership Bargain

Jan 12, 2026

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7 min read

The AI Leadership Bargain

Michael Hirsch
Michael Hirsch
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Broken Pencils

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